GENT The GENT watches are available in classic and vibrant colors. Which makes them perfect for everyone! Need a watch for work, a night out, a day by the pool or a watch that will be a conversation starter? We got you covered. Read more ORIGINAL WATCHES There’s clearly something that makes Swatch different from every other watch brand. What is it? The look, the colors, the plastic? The design, perhaps, or the fact that it’s Swiss made and versatile enough to be worn with almost anything. There are Swatch watches for people of all ages, and a Swatch for every occasion. Swatch is an attitude, an approach to life, a way of seeing. The sight of a Swatch excites emotion. Wearing one is a way to communicate, to speak without speaking. Heart to heart. Everyone knows a Swatch when they see one. The iconic Swatch Originals are plastic watches that come in different shapes and sizes, featuring bold colors with trendy, cheeky designs. Read more MORE ORIGINAL STYLES GENT The first Swatch model and emblematic watch, featuring a water-resistant (30 m/3 bar) and shock-resistant 34 mm case with quartz precision. The GENT watches are available in classic or vibrant colors. NEW GENT Larger size of the iconic Gent model, suitable for both men and women. Featuring a water-resistant (30 m/3 bar) and shock-resistant 41 mm case with quartz precision. Available in sophisticated and fashionable designs. LADY This is the smallest diameter in the ORIGINALS collection, best suitable for women. Featuring a water-resistant (30 m/3 bar) and shock-resistant 25 mm case with quartz precision. Available in beautiful and fashionable designs. Read more ABOUT SWATCH Swatch was founded by Nicolas Hayek in 1983 as a subsidiary of The Swatch Group. Everyone knows a Swatch when they see one. There is clearly something that makes Swatch different from every other watch brand. What is it? The look, the colors, or perhaps the design? Or maybe the fact that it’s Swiss made and versatile enough to be worn with almost anything. All Swatch watches are labelled Swiss Made. Swiss Made embodies a concept of quality forged over many years. It includes the technical quality of watches, such as accuracy, reliability, water-resistance and shock-resistance, as well as their aesthetic quality, elegance and originality of design. It also covers both traditional manufacturing and new technologies. There are Swatch watches for people of all ages, and a Swatch for every occasion. However, there is more to Swatch than market coverage. Swatch is an attitude, an approach to life, a way of experiencing things. The sight of a Swatch excites emotion. Wearing one is a way to communicate, to express yourself without speaking.